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Blockchain in Agritech
Blockchain in Agritech
Consumers
are increasingly focused on the products’s origin.
74%
of consumers explicitly state that
they are influenced in their purchase by the availability of information on product traceability issues.
The Volpone wineries, ancient wine cellars of Puglia, developed in 2017 in collaboration with EY Italia a solution for the tracing of the wine production chain, which allows the self-certification of the entire production process.
The system offers a virtual KM-zero, or a digital relationship between producer and consumer that, through a label cleverly placed on the bottle of wine, it lets you know the entire process of wine production and transformation.
Blockchain guarantees the immutability of the data.